Mobs is a blockchain-based marketplace focusing on user-generated videos. An ideal space for marketers and creators to meet and create video content together.

Amateur creators generate most of their content with their smartphones. The easiest way to give them access to the marketplace is in the same place they create that content.

This is how we generate traction. Creators are mainly moved by the pleasure of creating videos for fun. After more than 300 interviews with smartphone users, we realized that the best way to attract them to the platform is to let them do something they can't do today; create video stories together. Mobs eases their two greatest pain points in the following ways: By organizing friends and their content in chat groups and by removing the editing process.

Easy, you just choose the content from the chat feed, add a template, add some music, and that’s it. The system automatically creates a masterpiece of the crowdsourced material for you.

Blockchain provides the perfect solution to scale our business model. Marketers’ biggest obstacle, gaining access to user-generated videos, is instantly solved by smart contracts and the possibility of rewarding creators with Mobs Automatic Payment System. In addition, amateur creators will be able to create masterpieces together and monetize their creations in the Mobs marketplace.